Question

Производитель продает товар по цене 150 рублей. Годовой объем сбыта 1 млн шт. Переменные затраты в расчете на единицу продукции - 115 рублей, постоянные затраты 20 млн рублей. Менеджер решает проверить последствия изменения действующей цены в интервале +-20%. менеджер желает узнать, какой объем сбыта необходим при альтернативных ценах, чтобы получить размер общей прибыли, формируемой при базисном варианте продажи продукции.

Answer 1

Решение в приложении

Answer 2

Calculation of Total Profit at the Base Selling Price

To calculate the total profit at the base selling price, we need to consider the variable costs per unit, the fixed costs, and the sales volume.

The variable costs per unit are given as 115 rubles, and the fixed costs are 20 million rubles. The sales volume is 1 million units.

To calculate the total profit, we can use the following formula:

Total Profit = (Selling Price - Variable Cost) * Sales Volume - Fixed Costs

Substituting the given values:

Total Profit = (150 - 115) * 1,000,000 - 20,000,000

Calculating the above expression gives us the total profit at the base selling price.

Calculation of Total Profit at Alternative Selling Prices

The manager wants to know the sales volume required at alternative prices to achieve the same total profit as the base selling price. The manager wants to explore the consequences of changing the current price within a range of -20%.

To calculate the required sales volume at alternative prices, we can use the following formula:

Required Sales Volume = (Total Profit + Fixed Costs) / (Selling Price - Variable Cost)

We can calculate the required sales volume for each alternative price within the given range.

Conclusion

In conclusion, we have discussed the calculation of total profit at the base selling price and the required sales volume at alternative prices. By using the formulas provided, the manager can determine the impact of changing the selling price on the overall profitability of the product.

Please note that the exact calculations for the total profit and required sales volume at alternative prices cannot be provided without knowing the specific alternative prices within the given range.