Question

I. Read, translate the text and answer the questions. people have a choice between three TV channels: BBC 1, BBC 2 and commercial television. The BBC is financed by payments which are made by all people who have TV-sets. There is no advertising on any BBC program. On the contrary, commercial television which called ITV gets its money from advertising. The programs on this channel are financed by the different companies, which however, do not have anything to do with the arrangement or content of these programs. They just "buy time" to advertise their products and the viewers of ITV have to watch advertisements. In other words British TV serves the interests of business. The most popular entertainment in British home life today is television. In London es? intervals. Operas, ballets, music concerts and variety shows are presented at various times. Broadcasts for schools are produced on five days of the week during school hours. In the late afternoon and early evening TV stations show special programs for children. In the evenings and at weekends there are broadcasts of sports events. Different types of TV programs can be seen in Great Britain. News is broadcast at regular achievements in science and culture and offer some programs which are both informative and entertaining. But they also offer a lot of trivial programs the poor quality of which is criticized by viewers. There is also serious concern about the negative effects of shows in which scenes of violence and crime are presented. So TV in Great Britain with its immoral effects often becomes a horror to millions of viewers. The channels of British television keep people informed about current events, the latest 1. Why is TV very popular in Britain? 2. Who pays for the BBC program? 3. What is the ITV program meant for? 4. Why do different companies finance the ITV channel? 5. What is the negative effect of the British TV?

Answer 1

Ответ:

1)BBC 1, BBC 2 и коммерческое телевидение. BBC финансируется за счет платежей, которые делают все люди, которые имеют телевизоры. Ни в одной программе BBC нет рекламы. Напротив, коммерческое телевидение, которое называется ITV, получает деньги от рекламы. Программы на этом канале финансируются различными компаниями, которые, однако, не имеют никакого отношения к организации или содержанию этих программ. Они просто «выигрывают время», чтобы рекламировать свою продукцию, а зрители ITV должны смотреть рекламу. Другими словами, британское телевидение служит интересам бизнеса. Самое популярное развлечение в британской домашней жизни сегодня - телевидение. В Лондоне? интервалы. Оперы, балеты, музыкальные концерты и варьете представлены в разное время. Радиопередачи для школ производятся в пять дней недели в часы школьных занятий. Поздно днем и ранним вечером телеканалы показывают специальные программы для детей. По вечерам и в выходные дни проводятся трансляции спортивных мероприятий. Различные типы телевизионных программ можно увидеть в Великобритании. Новости транслируются с регулярными достижениями в области науки и культуры и предлагают несколько программ, которые являются одновременно информативными и интересными. Но они также предлагают множество тривиальных программ, плохое качество которых критикуют зрители. Серьезную обеспокоенность вызывают также негативные последствия шоу, на которых представлены сцены насилия и преступности. Так что телевидение в Великобритании с его аморальными последствиями часто становится ужасом для миллионов зрителей. Каналы британского телевидения информируют людей о текущих событиях, последние

2) 1.because operas,ballets, music concerts and variety shows are presented at various time.

2.the BBC is financed by payments which are made by people

3.ITV is a comical tv

4.because ITV viewer must watch advertising.

5.British TV serves the interests of business

Answer 2

1. TV is very popular in Britain because it is the most popular form of entertainment in British home life.
2. The BBC program is paid for by all people who have TV sets through payments they make. These payments serve as the source of financing for the BBC.
3. The ITV program is meant for commercial television and its main purpose is to generate revenue through advertising. Different companies finance ITV by buying advertising time to promote their products.
4. Different companies finance the ITV channel by purchasing advertising time to promote their products. They are not involved in the arrangement or content of the programs themselves but rather use the channel as a platform to advertise to viewers.
5. The negative effect of British TV is often associated with immoral content and the presentation of scenes of violence and crime. Some viewers criticize the poor quality of trivial programs and express concern about the harmful influence these shows may have on society.