Question

Срочно !! Раскрыть сущность жизненно цикла турпробукта !!??

Answer 1

Ответ:

Жизненный цикл товара — период времени, в течение которого товар обращается на рынке, начиная с момента выхода его на рынок и заканчивая его уходом с рынка[1][2]. Одно из фундаментальных понятий концепции современного маркетинга[3][4].

Answer 2

The Essence of the Life Cycle of a Tourist Product

The life cycle of a tourist product refers to the stages that a tourism-related product or service goes through from its inception to its eventual decline or discontinuation. It is a concept used in marketing and product management to understand the different phases that a product goes through during its lifespan.

The life cycle of a tourist product typically consists of the following stages:

1. Introduction: This is the initial stage where the tourist product is introduced to the market. It involves the development and launch of a new product or service. During this stage, the product may have limited awareness and sales as it is still being introduced to potential customers.

2. Growth: In the growth stage, the tourist product experiences an increase in demand and sales. This is often due to positive word-of-mouth, effective marketing strategies, and increased customer awareness. The product gains popularity and attracts a larger customer base.

3. Maturity: The maturity stage is characterized by stable sales and market saturation. At this point, the product has reached its peak level of demand and market penetration. Competition may be intense, and companies may need to focus on product differentiation and marketing efforts to maintain market share.

4. Decline: The decline stage marks a decrease in demand and sales for the tourist product. This can be due to various factors such as changing consumer preferences, market saturation, or the emergence of new and innovative products. Companies may need to decide whether to revitalize the product, discontinue it, or explore new markets.

It is important to note that the duration of each stage can vary depending on various factors such as the nature of the product, market conditions, and consumer behavior. Additionally, not all products follow a linear life cycle, and some may experience cycles of growth and decline multiple times.