Question

I started my career in this company as a ___ manager. Выберите один ответ: train trainee traineeship untrained The company faces serious problems with the ___ of its product overseas. Выберите один ответ: distribute distributional distributor distribution This is a very ___ market. You need to assess everything before entering it. Выберите один ответ: competition competitor competitively competitive The marketing mix includes 4 Ps, which stand for Product, Place, Price and: Выберите один ответ: Promotion Packaging People Process The process of moving goods from the producer to the consumer is called: Выберите один ответ: selling marketing distribution buying Financing cultural or sporting events in exchange for advertising rights is called: Выберите один ответ: sponsorship promotion charity aid SWOT analysis includes such components as strengths, weaknesses, opportunities, and: Выберите один ответ: training threats targets trade We are planning to ___ a new product on the domestic market during the next quarter. Выберите один ответ: launch modify test develop The marketers of our company are concerned with establishing brand ___ among our customer. Выберите один ответ: image loyalty value name The market consisting of the country where a company is based and there are no other countries is called: Выберите один ответ: international commodity domestic local We need to pay more attention to conducting marketing ___ in order to improve all aspects of our company performance. Выберите один ответ: mix research strategy plan Our marketers have analysed the collected information and are ready to present the ___ to the top management. Выберите один ответ: diary date drawings data Our advertising plan includes a variety of techniques: television ___, newspaper advertisements and street advertising. Выберите один ответ: commerce commercials programmes campaigns High quality, high-priced products are called ___-market products. Выберите один ответ: big top up down We are planning to expand our product ___. Выберите один ответ: set portfolio brief-case collection

Answer 1

I started my career in this company as a ___ manager. trainee
The company faces serious problems with the ___ of its product overseas.
distribution
This is a very ___ market. You need to assess everything before entering it.
competitive
The marketing mix includes 4 Ps, which stand for Product, Place, Price and:
Promotion
The process of moving goods from the producer to the consumer is called:
marketing
Financing cultural or sporting events in exchange for advertising rights is called: sponsorship
SWOT analysis includes such components as strengths, weaknesses, opportunities, and: threats
We are planning to ___ a new product on the domestic market during the next quarter. launch
The marketers of our company are concerned with establishing brand ___ among our customers. image
The market consisting of the country where a company is based and there are no other countries is called: domestic
We need to pay more attention to conducting marketing ___ in order to improve all aspects of our company performance. research
Our marketers have analysed the collected information and are ready to present the ___ to the top management. data
Our advertising plan includes a variety of techniques: television ___, newspaper advertisements and street advertising. commercials
High quality, high-priced products are called ___-market products. top
We are planning to expand our product ___. portfolio

Answer 2

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